News and Reviews

This book has proved to be a guide for all new agents as well as independent contractors and cottage industry businesses. The tried-and-true tips that are the foundation for any successful business are laid out in practical and useful terms. Learn how to build life-long relationships, deliver a high level of personalized service – and plan for the future. If you are looking for a “no-nonsense”, realistic guide to business, this book is for you.

Looking for an objective overview of the book?

Judging a Book by its Reviews, (REALTOR® Magazine’s Weekly Book Scan Blog), Meg White – the multimedia web producer for REALTOR® Magazine and administrator of the aforementioned blog.
The Real Deal (New York City Real Estate News), Lucy Cohen Blatter
NYCitywoman, Claire Berman
Real Estate Page Turners, Joseph Finora
Bookpleasures, Carolyn Warren
WE Magazine, Heidi Richards
The News Tribune, Erik Martin

Blogs that reference the book

Business Insider, Melissa Stanger
Life Reimagined for Work, Eilene Zimmerman

Recent TV Appearances

NBC Connecticut News Today – West Hartford, CT
Friday, October 18, 11am

FOX CT Morning News – Hartford, CT
Friday, October 18, 9 – 10am

View listing of radio interviews

WERE-AM: Cleveland, OH – “The Stark Group LIVE! Talking Real Estate” with Brian Stark
IRN/USA Radio Network: Nationally Syndicated – “The Clemens Report” with John Clemens
KMBH-FM: Boston, MA Syndicated – “It’s Your Health” with Lisa Davis
KOA-AM: Denver, CO – “Colorado’s Morning News” with April Zesbaugh
Listen to the KOA-AM interview here.
KLZ-AM: Denver, CO – “The Experience Pros” with Angel Tuccy
WBAL-AM: Baltimore, MD – “Maryland Morning News” with David Durian
WIBC-FM: Indianapolis, IN – “Morning News” with Terri Stacy
Listen to the WIBC-FM interview here.
WTBQ-AM: Warwick, NY – “The Frank Truatt Show”
WLNA-AM: Beacon, NY – “Good Morning Hudson Valley” with Bruce Owens
WXBR-AM: Brockton, MA – “Ron VamDam Show”
WGAU-AM: Athens, GA – “The Barbara Dooley Show”
WCXZ-AM: Knoxville, TN – “Amis in the Morning” with Tom Amis
WOCA-AM: Ocala, FL – “AM Ocala Live!” with Larry Whitler
KCMN-AM: Colorado Springs, CO – “Tron in the Morning” with Tron Simpson
WFIN-AM: Toledo, OH – “Good Mornings!” with Chris Oaks
WYRQ-FM: Little Falls, MN – “Mindless Chatter with the Berger” with Al Windsperger
WISR-AM: Butler PA – “It’s Your Turn” with Dave Malarkey
WBEX-AM: Chillicothe, OH – “Dan and Mike in the Morning” with Dan Ramey & Mike Smith
WAMV-AM: Amherst, VA – Bob Langstaff
KAHI-AM: Sacramento, CA – “The Popp Off Show” with Mary Jane Popp
WDIS-AM: Norfolk, MA – “Talk of the Town” with Dan Collier
WCVX-AM, W4CY.COM, UEC Military Freed Network: Cincinnati, OH – “Let’s Just Talk” with
Kathryn Raaker
KUBA-AM: Sacramento, CA – “Moe in the Morning” with Moe Howard
Listen to the KUBA-AM interview here.
WELW-AM: Cleveland, OH – “Wake Up Lake County” with Ray Somich, Steve Newsman,
Sarah Somich & Brian Stark
WTAX-AM: Springfield, IL – “The Morning News Watch” with Bob Murray
WCAP-AM: Lowell (Boston), MA – “The Coffee Break” with Jack Baldwin/Austin Fontanella
KYYT-FM: Portland, OR – “Talk of the Gorge” with Rodger Nichols
WGLS-FM: Philadelphia, PA – “A Community Affair” with Jackson Baird
AM New York: New York, NY – “AM New York” with Heather Senison
WMKY-FM: Lexington, KY – “Front Page with Chuck Mraz” with Chuck Mraz
KCTA-AM: Corpus Christi, TX – “The Breakfast Club” with David Freymiller
KOGA-AM: Ogallala, NE – “Midwest Opinion” with John Brandt, Dave Bradley and Penny Seibert “Life Reimagined” with Eilene Zimmerman
WFCI-FM: Dayton, OH with Lynn Berna
WMML-AM: Albany-Schenectady-Troy, NY – “Spotlight” with Tim Celeste
Lifestyle/Talk Radio: “The Frankie Boyer Show” with Frankie Boyer
WSIU-FM: Syndicated-NPR – “Morning Conversations” with Jeff Williams
WILY-AM: Centralia, IL – “Hotline” with Tootie Cooksey
WVNU-FM: Greenfield, OH – “Nelson in the Morning” with Nelson Eads
KCHE-AM: Sioux, IA with Nikki Thunder
WGOL-AM: Russellville, AL – “Straight Talk” with John Pilati
WRDC-AM: Hartford, CT – “Brad Davis & Mary Jones” with Brad Davis & Mary Jones
KBUR-AM: Burlington, IA – “KBUR Mornings with Steve Hexom” with Steve Hexom

Click to read some reviews from

“COULD NOT PUT IT DOWN. For anyone involved in the selling or buying of real estate, this book goes beyond just being for a sales person. The experience of Patricia Cliff is invaluable to those just starting out, or have been in the business for years. Don’t miss an opportunity to sit at the foot of a real pro.”

“Patricia Cliff sold me my first apartment 37 years ago. I’ve been her devoted client ever since. She knows more about real estate than all the developers and brokers combined. Happily, she’s now ready to share her knowledge — and her wit — with anyone with the good sense to read The Art of Selling Real Estate. Whether you’re selling, buying or just scoping out the market, this is the book to buy before you place an ad, put down a deposit or express an opinion. It’s also a hell of a lot of fun to read. I highly recommend it.”
~ Alan P. Levenstein

“There’s no shortage of real-estate how-to’s, but Patricia Cliff’s smart, entertaining, and up-to-the-minute compendium of practical expertise and creative inspiration is in a class by itself. As every successful salesperson knows, closing a deal means telling a story–and Cliff is a master storyteller. Her book is as engaging as it is informative, brimming with innovative sales strategies, and creative marketing gambits. Whether you are starting a real estate career, sharpening your skills, or simply want a unique behind-the-scenes glimpse of this fascinating field, THE ART OF SELLING REAL ESTATE is the book for you.”
~ JA Miller

“Cliff’s book is a stellar resource for those who want to compete in a field inundated with contenders, many of whom are inexperienced or lacking knowledge. Her insights, based on a rich history of industry leadership, are a perfect guide for the serious real estate professional who wants to get ahead of the pack. Experience is key in real estate and if you don’t have it yourself, one needs to search out insight and expertise from leaders in the field. This book provides that kind of invaluable expertise.”
~ E Johnson

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Read a sample chapter here.

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